Course Information:
Intermediate Marketing for Funeral Directors
Part II in the series from the internationally renowned Monopolize Your Marketplace™ program created by Y2Marketing. Learn how to build a compelling case for your business and how to articulate it so that you become the obvious choice for your prospects to do business with. This course includes several do-it-yourself writing exercises.
The Author
Vincent Wiscovitch is a Certified Executive Consultant with Y2Marketing, the largest marketing consulting and fulfillment services firm in the country. Vince is ranked in the top tier of Certified Consultants, having been selected as a member of Y2Marketing’s National Advisory Board. In addition to working with clients one-on-one, he also conducts training seminars and group workshops, educating small to medium size businesses on the principles of effective marketing.
Y2Marketing has worked with over 10,000 clients in 350 industries, which in part earned it a ranking of #28 on INC Magazine’s 2003 list of the 500 fastest growing private companies in the nation. Vincent’s approach to consulting is to work closely with companies to identify what makes them unique, and to apply Y2Marketing’s principles in articulating that uniqueness.
Prior to joining Y2Marketing, Vincent was a practicing attorney for 9 years in the fields of commercial litigation and intellectual property law. He was an associate for one of the country’s largest international law firms and one of Long Island, New York’s largest firms, having represented major clients such as Tommy Hilfiger, Nike, FUBU, Philip Morris, and Kraft Foods.
